The Ideology of Tech & Reclaiming Meaning and Humanity in Business

Read the full transcript of THB episode 5: Business of Human Technology here.

What is the anthropology and the hidden ideology of tech? And how does it affect how we do business and process information, how we behave and distil meaning from the world around us? Are there ways to change this ratio to help us make better decisions, be more conscious of our choices and empower our lives? What is the Business Humanisation really all about?

These and other fundamental questions about the nature of technology, business organisations and the world we live in today were the subjects of another episode of This Human Business. In this episode, Jonathan Cook and I look more closely at the underlying ideology of technology and corporations and our current fascination and fetishization of data and digital technology and what it does to us, humans.

We talk about the embedded ideology in all tech and how there’s no way to avoid this intrinsic bias. The inherent structure of the world around us, including the creation of technology, is a feast of semiotic…